The UK Travel Planning Podcast is one of the leading independent travel podcasts helping international visitors plan confident, well informed trips to the UK.
Hosted by British travel experts Tracy and Doug Collins, the show delivers practical advice, destination insights, rail expertise, and real trip planning guidance for travellers actively preparing their UK adventure.
This is not passive listening.
Our listeners are in the planning stage. They’re choosing tours, booking transport, selecting accommodation, and deciding which companies to trust.
📊 Podcast Snapshot
- 580,000+ podcast downloads
- 170+ episodes in the back catalogue
- Listeners primarily based in the USA, Australia, UK, Canada, and New Zealand
- Audience actively planning trips across England, Scotland, Wales and Northern Ireland
- Strong crossover with our website, newsletter, and private Facebook communities
Episodes continue generating downloads months and years after release, giving sponsors extended exposure beyond initial publication.
🎧 Why Podcast Sponsorship Works
For many listeners, the podcast is the first place they turn when planning their UK trip.
Tracy and Doug share advice grounded in real world experience and hands on research. Doug’s 25+ years in the UK rail industry adds specialist insight that listeners cannot find elsewhere.
That credibility matters.
Listeners regularly tell our partners they booked after hearing about them on the podcast. Tour operators report measurable increases in enquiries and bookings following episodes. Brands benefit from being recommended by a trusted, independent planning resource.
This is influence at the moment decisions are being made.
Your brand is presented in context, not interruption.
Sponsors are integrated into conversations travellers are already having with us.
Tracy and Ollie from Discover Real London
Tracy and Riz from XFA Cars
🎧 Sponsorship & Partnership Options
We offer a range of flexible campaign structures designed to align with your goals, timeline, and level of exclusivity.
🎙 Pre-roll Mentions
15 to 30 second host-read placements at the beginning of each episode.
🎙 Mid-roll Sponsored Messages
60 to 90 second integrated host-read messages placed within relevant episodes for maximum engagement and recall.
🎙 Full Episode Sponsorship
Integrated brand presence throughout a single episode, including introduction acknowledgement and mid-roll placement.
Campaign structures are flexible and can include short-term promotions, seasonal campaigns or longer-term integrated sponsorships.
What’s Included
• Host-read messaging crafted to align with your brand voice (approved by you)
• Clickable links in show notes
• Campaign tracking support using unique links, codes or booking references
• Optional amplification across our newsletter and private Facebook communities
You are not simply purchasing ad space. You are partnering with a trusted UK travel planning brand.
Note that all paid partnerships are clearly disclosed, and paid links are marked as sponsored or nofollow.
🔒 Exclusive Podcast Sponsorship
We also offer limited exclusive sponsorship opportunities.
Our current lead sponsor holds a six month exclusive agreement, meaning they are the sole featured sponsor during that period.
This provides:
• Complete category exclusivity
• No competing sponsor messages
• Clear brand association with the podcast
• Consistent exposure across new episodes and the full back catalogue
Exclusive sponsorship creates strong brand recall and deeper audience trust through repeated, uninterrupted exposure.
Future exclusive opportunities are available on a limited basis and are discussed individually.
🎙 Guest Interviews & Expert Features
We occasionally feature trusted partners and industry experts on the podcast where there is strong alignment with our audience.
These interviews are curated based on relevance, expertise and genuine value for travellers.
In some cases, interviews form part of a wider sponsorship campaign. In others, they are editorial features selected independently.
Editorial integrity is central to the podcast. All collaborations are chosen based on audience benefit first.
🌍 Who You’ll Reach
Our listeners are international travellers actively planning UK trips.
They are researching itineraries, comparing tours, choosing rail passes, booking London experiences, and finalising travel decisions.
They value trusted, experience based recommendations from people who have done it themselves.
💬 What Our Partners Say
The UK Travel Planning Podcast reaches highly engaged travellers actively planning trips across England, Scotland, Wales and Northern Ireland.
Our partners consistently report increased visibility, direct bookings, and measurable impact following sponsorship and guest features.
Here is what some of them have shared:
“I am always thrilled to join Tracy on her podcast. From the initial conversation to the recording, the process is seamless and enjoyable. It genuinely feels like talking to a friend, which makes the experience authentic and engaging for listeners.”
Walks & Devour Tours — Charley Sullivan
“To date, in less than a year, we have received over £6,000 worth of bookings directly from people who discovered Go Cotswolds through UK Travel Planning. Many customers mention hearing about us on the UK Travel Planning Podcast. The podcast has been a brilliant way for us to reach new audiences, share our knowledge and build trust with potential customers before they even book.”
Go Cotswolds — Lisa
“We have definitely received tour bookings as a result of our relationship with UK Travel Planning and have engaged with an audience we would not otherwise have reached.”
North Coast Explorer Tours — Sally-Ann
“I have had bookings and enquiries directly following the podcast I recorded with UK Travel Planning. Being involved has been greatly beneficial for my business.”
Unique Devon Tours — Alex Graeme
💬 What Listeners Say
⭐ A Trusted Voice in UK Travel
The UK Travel Planning Podcast isn’t just listened to — it’s relied on.
Listeners describe the show as:
“A true blue trusted advisor.” – Cheese & Travels
“Like having a good English friend to help you out.” – kacsings
“Full of ACTUAL helpful information.” – AllThisNHeaven2
“We would have been LOST without you.” – Charleywarley
When an audience sees the host as a trusted advisor, sponsor recommendations carry real weight.
📈 Influence That Drives Action
These aren’t passive listeners.
They:
✅ Change travel plans
✅ Book trains
✅ Follow restaurant recommendations
✅ Join the Facebook community
✅ Rely on the podcast instead of travel agents
“I am definitely going to use the restaurant suggestions!” – Tina Lang
“No need for a travel agent when you have this podcast.” – Cbbmnmnmb
“Helpful for a first-time train traveler.” – love the isles
This is a planning-stage audience actively making purchasing decisions.
🌍 Global Audience, Planning Real Trips
Reviews consistently mention:
• First UK trips
• Month-long itineraries
• Train travel
• London short stays
• England, Scotland & Ireland trips
• Returning travellers
“Planning our first UK trip and feel so prepared.” – RobynsNest
“Helpful for everyone planning their first trip or hundredth.” – Yorklover07/djh
“I feel totally prepared and way less stressed.” – Davehuck876
This is an audience with intent — not casual dreamers.
💬 Community + Ecosystem
The podcast isn’t standalone.
It connects to an engaged Facebook group and website that listeners regularly reference.
“Join the Facebook group too!” – Mrsteevee
“Absolute must along with their Facebook group.” – JB-8.1.
“Would have been lost without you.” – Charleywarley
Sponsors benefit from:
• Podcast exposure
• Community reinforcement
• Multi-platform visibility
❤️ Emotional Loyalty
Listeners don’t just consume content — they form connection.
“My favourite podcast.” – Erin R GA
“So much great info from such a delightful host.” – JessiPM77
“I’ve learned so much and feel more confident.” – mortalgroove
When audiences trust the host deeply, brand integrations feel like recommendations, not ads.
🎙 As Featured On
Tracy regularly shares her expertise on UK travel planning, itinerary design and rail travel as a guest on established travel podcasts, including:
- Amateur Traveler – Episode #865 Best of Britain by Train
- The Thoughtful Travel Podcast England and Wales Trip Report with UK Travel Planning’s Tracy Collins – Episode #326 of The Thoughtful Travel Podcast
- Germany Travel Planning Podcast – Episode #35: How to Include London in your Germany Travel Plans
🎥 Beyond the Audio
Podcast sponsorship can be amplified across:
- Show notes with direct links
- Newsletter features
- Private Facebook group mentions
- Social media promotion
- Inclusion within relevant planning guides
Sponsors benefit from exposure across multiple touchpoints within our UK travel planning ecosystem.
🤝 Let’s Work Together
We partner with brands that genuinely enhance the UK travel experience.
If your tour, attraction, accommodation, transport service, or travel product aligns with our planning focused audience, we would love to explore how we can work together.
📩 Ready to connect your brand with travellers actively planning trips across the UK?
We would love to explore how we can work together. Email Tracy at [email protected]
📎 View our media kit
Let’s build a partnership that serves UK travellers and delivers measurable results for your brand.